Marketing and Communications Manager – 2017-PRESENT
Developing strategic and go-to-market communications for NIO U.S. Interfacing with autonomous driving, powertrain, UI/UX, design, and policy stakeholders both in the U.S. and China. Crafting messaging, activation, and influencer strategy, while executing on internal and external content, editorial calendars, and fostering existing media and analyst relationships.
NOMAD STRATEGIC COMMUNICATIONS
Founder/CEO – 2016-PRESENT
Advising both established and early-stage transportation companies on media and communications strategy.
Columnist – 2016-2017
Weekly column reporting on the technology and culture of the Silicon Valley transportation industry.
Editor-At-Large – 2015-2016
Semi-regular contributions to Jalopnik's motorcycle site, with a focus on safety advances, alternative powertrains, and the future of performance.
Advisory Board Member – 2015-2016
Supporting the expansion, organization, and rebranding of the Los Angeles Auto Show’s annual mobility and technology trade show.
Head of Content and Communications – 2015-2016
Lead external comms through media, social, and customer-facing channels. Specializing in engaging enthusiast, government, and technology audiences.
Silicon Valley Editor, Jalopnik – 2014-2015
Brought a future-focused perspective to the largest online automotive enthusiast publication, covering alternative powertrains, connectivity, security, and autonomous vehicle technology. Blended traditional automotive news and analysis with the evolving world of personal mobility.
Transportation Editor – 2012-2014
Relaunched Autopia as a hub for the latest in transportation technology, focusing on automotive, mass transit, aviation, in-car electronics, connectivity, and autonomous vehicles. Led the magazine’s transportation coverage, including vehicle and gear reviews. Managed a team of freelancers, contractors, and contributors, while focusing on long-form and in-depth, reported features.
Senior Editor, Autoblog – 2006-2012
Oversaw the day-to-day editorial operations, including breaking news, editing reviews and feature-length stories. Managed writers, editorial calendars, CMS development, databases, and overall design. Established style guides for both daily posts and reviews/features. Helped launch the Aol Autos Technology of the Year award as a judge, while organizing the evaluation criteria and media strategy.